Since December 2020, it’s reported that Google owns 87.81% of search impression share, on the Internet, in the United States. If you are looking for a predictable & scaleable way to grow your business, Google is simply the best. Here are 3 ways to leverage Google:
Google ads
Often referred to as PPC (pay-per-click) or CPC (cost-per-click) Google now offers additional ways to pay for opportunity. Google ads is ideal for businesses who are not only looking to scale but have the budget to do so. Through Google Ads, you can compete regardless of the size of your business.
Google local services
In 2017, Google unveiled Google Local Services. Google Local Services is a pay-per-call or pay-per-lead advertising platform. In my opinion, every business should maximize the additional opportunity, however, I do feel it’s ideal for smaller businesses. We’ll help you get started with it.
Google my business
Google my business is a great way to keeps customers updated, answer frequently asked questions, collect reviews and attract new customers through maps. Google my business can sync with Google ads to give you even more visibility across your target market. And it’s free.